How Independent Bands Manage

The term "indie" has been used for some time to describe artists of independent music labels. Some very accessible indie-pop bands include Arctic Monkeys, Vampire Weekend, and Two Door Cinema Club. However, all are signed to independent music labels. What separates these bands from an actual independent band is that independent bands aren't signed to a music label at all. These bands operate by themselves, figuring out both the musical and financial side of their bands and often having to put in a tremendous amount of work to even be able to continue. An independent band's greatest ally is the internet actually. Being able to use sites like Soundcloud, YouTube, Tumblr, and Bandcamp to be able to release and spread their music for virtually no cost at all. (The real cost is in the production of the actual music the artists are making, which can vary depending on the approach the independent artist takes on recording their music.)
      However, an independent band's greatest challenge is touring. The expenses of touring are massive and more often than not, bands end up having a "tour debt," in which they spend more money than they made during the tour. The tour expenses include production expenses, such as equipment + van rental; living expenses, such as hotel and food; and other miscellaneous expenses, such as gas and parking tolls. These combat with the tour income, which include Ticket sales, merchandise sales, and tour sponsorship. A little sum of money is also gained by digital downloads that may occur during the tour from sites such as iTunes and Amazon, and also streaming fees which amount to very little. Even a band that has planned out every step of a tour will normally end up with a higher tour expense than what they earned during the tour. Smarter & more well known bands will make up for this difference through the money they earn in the side through their music. It's definitely no easy task to manage as a completely independent band, especially since most bands that find themselves unable to manage themselves find it easier to seek the support from perhaps an independent label, or even a major label should they be appealing enough.
        It's safe to say that the effort of completely independent bands tends to go unnoticed, but it's also amazing how the new age of social media has enabled a rise in more independent bands, especially since the distribution of digital music online seems to be much more interactive with today's popular social music media.

Why iTunes Saw Its Largest Drop In Music Sales Last Year

Last year saw the largest drop in digital sales for iTunes, a whopping 14 percent actually. It comes as no surprise that the surging popularity of music streaming accounts for this decline. However, another unexpected reason for the drop in sales is actually the iTunes interface. What iTunes lacks is a simple, easy to use interface that appeals to modern audiences that find convenience in completing tasks, such as making playlists, with just a few clicks. "But many people say they are leaving iTunes simply because it isn't that easy to use." iTunes has lead the market in music for quite a while, but it seems as if they are getting too bold for their own good by thinking they don't have to have their interface adapted for the modern listener. Also, iTunes simply cannot compete with the decline in music downloads and the rise in paid, commercial-free music streaming, which is what Spotify offers. How does iTunes plan to see a revival in the music market? iTunes has bought the streaming service Beats Music, but it still does not compete with Spotify. Basically, iTunes will have to come up with some innovative strategies if they plan to stay relevant in the upcoming years of the digital music age. 

How Moshing and Stage-Diving Got To Be A Common Practice At Shows, and Why It Should Go Away.

   

So what is moshing exactly? Moshing is a dangerous dancing style that is closely associated with heavy/rock music. When concert goers mosh they usually knock into other people and flail their limbs wildly to the music. This practice is mostly common at hardcore and punk shows and when a whole group of people start moshing in one area, it forms something called a "mosh pit." Everyone who has been to a "heavier" concert knows of this style of dancing and knows of its risks, so why is it so popular?


Moshing, a violent style of dance, originated with the rise of punk subculture in the 1970s-1980s. It is the leftovers of a past generation's rebellion, and this might be my slim, lanky self talking, but it needs to go away. Countless stories have been told of people going to concerts and spraining a limb or even getting directly hit in the face during a show. People have even DIED by participating in this violent form of dance during shows. Seriously, just go on YouTube and search up "Mosh Pit Death" and you'll easily find hundreds of videos of people losing their lives in a mosh pit.


I've had personal experience with moshing at shows. I've even participated in them a few times. Almost every show that I've been to, there was a crowd of people moshing. Even at the most recent concert I went to, Modern Baseball, a popular pop-punk band, the moshing and stage-diving (will get into this in the following paragraphs) was outrageous. So if moshing is known to be so dangerous, why do people still do it? Well many "moshers" say that being in the pit (short term for a mosh pit) exhilarates them and makes them enjoy the show even more. They feel like they belong with the rest of the people moshing with them. It is the feeling of belonging that is commonly associated with the hardcore genres of music and is what makes the crowd especially unique. This is all fine, however, to those who aren't as extreme, it prevents concertgoers from fully enjoying the show since they spend most of the time defending themselves and trying to dodge an uppercut to the jaw.


Another common practice at hardcore/punk/pop-punk/rock shows is stage-diving, and it is exactly what is sounds like. Stage-diving is when a member of the crowd climbs up on stage and them jumps onto the crowd, hopefully anticipating being caught while enjoying the thrill of the jump. However, this is even more irksome at shows since it mostly affects people at the front of the stage, since they are the ones being trampled on. In fact, popular pop-punk band, Joyce Manor, has even ignited an anti-stage-diving stance. During a show, the lead singer of Joyce Manor stopped a stage-diver to inspire a few words into him and the rest of the crowd.

"It’s completely unacceptable for him [the stage-diver] to impose himself on top of you [the crowd]. Completely unacceptable, right? Under no circumstances is that acceptable? OK.” Even at the Modern Baseball show, I couldn't fully enjoy the show because I had to constantly watch my head and put up my arms for some jerk falling from the stage. It became such a problem that the band themselves even spoke for a few seconds to cut out the stage-diving. After that comment, no one else had stage-dived for the whole show and I found myself having a much better concert experience, shocking!


As hypocritical as it may sound, I am not 100% anti mosh and anti stage-diving. I actually kinda enjoy and even encourage lighter forms of "extreme" dance at shows. Personally, I find just standing around at shows to be boring. I like to move to the music, and so do moshers. So I understand why they want to keep moshing. However, I stay respectful to those around me, at least most of the times. I jump, I bob my head, I even go into a few push pits and circle pits. (Push pits and circle/skank pits are less extreme forms of mosh pits. Push pits involve simply pushing into one another and mildly bumping into each other. However, no punches are thrown and no one gets hit. Circle pits are when people run around in a large circle following each other like a train, and sometimes some form of dance such as skanking will take place in a circle pit. Again, this is mostly harmless and is a lot less of a threat than mosh pits.) Push pits and circle pits are insanely fun, and I will almost always jump into one when I see them happen. However, the more extreme form, moshing, needs to just go away.


Moshing, in its barebones, is a form of expression towards music. There's a reason why it is so common at hardcore/punk shows. It's a way to "release anger" and inspires closeness between the crowd. It certainly shows how music transfers from the musicians to the listeners and how it might inspire certain emotions. While it should always be encouraged to express one's self with movement to music, it's also important to take caution for one's self and their surroundings when participating in more extreme forms of dance.

Old Music Formats Such As Vinyl and Cassette Tapes Are Making A Comeback

The music industry has seen an astounding rise in streaming and decline in physical music overall. However, for certain genres and indie bands, the audience is a little bit more willing to indulge themselves in physical music purchases. However, it's not likely that the "indie" crowd in music is collecting CDs. In fact, they're collecting older physical formats of music such as vinyl and cassettes, music formats that may be deemed inefficient and inferior by many millennials. It is not so much the quality but the experience of these older formats of music that interest its listeners.
        "Warm, fuzzy and prone to skipping at the slightest knock on the turntable, vinyl demand’s the listeners attention much more than nodding out on the bus journey with the ol’ iPod on shuffle."
  Listening to a vinyl is much different than listening to a CD and especially an mp3 formatted song on a portable music player. It's true that with this generations appeal for instant gratification, vinyl may not be the most convenient to many listeners of this generation. However, those who are willing to overcome their need for instant gratification in order to lay back and truly listen to an album from start to finish may find that vinyl's fuzzy and comforting tone is much more soothing to the ear than listening to music through ear buds. 
   In fact, vinyl sales have risen a considerable amount in the year 2013. The largest percentage-wise anyways. Vinyls appeal more to the indie crowd and indie artists because they stand out. They're nostalgic and retro, yet somehow maintain a sense of hip culture for many of its listeners. Here's a chart of record sales in millions by the year. Nice incline!
   

Along with vinyl, cassettes have making a comeback, but not as big, since cassette tapes still only account for 10% of all physical music sales. However, the revival is not for old cassettes, it's actually for newly made cassettes. Groups such as Wild Nothing, Alvvays, American Football, Mac DeMarco, and Joyce Manor to name a few, have released some of their albums on tape. This has attracted many of these artists' young, indie listeners to want to purchase their tapes. Sure the quality isn't the best, and the listener is required to sit through the whole album, unable to skip songs, but taes simply have a comforting aura about them. Most teens that purchase tapes from up and coming bands don't even have tape players, they simply buy them because they want to support the bands, but don't want to awkwardly just hand the bands money. So they buy tapes, which, coincidentally, are super cheap to make, and super cheap to sell, running at about $2 per tape to make and selling at an average price of $5-$8. And plus, they're just nice to hold and look at.